| Features | Basic Package | Standard Package | Professional Package |
|---|---|---|---|
| Price | $199 | $499 | $799 |
| Target Audience | Small businesses, new sellers | Growing businesses | Established businesses aiming for dominance |
| Campaign Setup | Up to 3 campaigns ✅ | Up to 6 campaigns ✅ | Up to 10 campaigns ✅ |
| Ad Types | Sponsored Products ✅ | Sponsored Products, Sponsored Brands ✅ | Sponsored Products, Sponsored Brands, Display, Video Ads ✅ |
| Keyword Research | Basic tools ✅ | Premium tools ✅ | Advanced tools ✅ |
| Competitor Analysis | ❌ | Basic analysis ✅ | In-depth analysis ✅ |
| Ad Copy Creation | Up to 3 ad variations ✅ | Up to 5 ad variations ✅ | Up to 10 ad variations ✅ |
| Product Listing Optimization | Basic optimization ✅ | A/B testing ✅ | Full optimization including A+ content ✅ |
| Campaign Monitoring | Weekly ✅ | Daily ✅ | 24/7 monitoring ✅ |
| Bid Optimization | Basic adjustments ✅ | Weekly adjustments ✅ | Continuous adjustments ✅ |
| Keyword Expansion | ❌ | Regular expansion ✅ | Dynamic expansion ✅ |
| Budget Management | Monthly budget up to $500 ✅ | Budget up to $1,500 ✅ | Budget up to $5,000 ✅ |
| Ad Spend Tracking | Daily tracking ✅ | Real-time adjustments ✅ | Real-time reallocation ✅ |
| Reports & Analytics | Weekly performance report ✅ | Bi-weekly detailed report ✅ | Weekly in-depth reports ✅ |
| Key Metrics Covered | Impressions, clicks, conversion rate ✅ | ACOS, CPC, conversion rate ✅ | ACOS, CPC, CTR, ROI ✅ |
| Support | Email support ✅ | Dedicated account manager ✅ | Senior account manager ✅ |
| Consultation Calls | ❌ | Monthly calls ✅ | Weekly meetings ✅ |
| Advanced Strategies | ❌ | ❌ | Remarketing, brand defense ✅ |
| Payment Terms | 50% upfront, 50% end of month ✅ | 40% upfront, 30% midway ✅ | 30% upfront, 40% midway ✅ |
| Delivery Time | Setup within 7 days ✅ | Setup within 5 days ✅ | Setup within 3 days ✅ |