Social Media Management Packages
Features | Basic Package
Rs 19,999/- $159 |
Standard Package
Rs 29,999/- $359 |
Professional Package
Rs 39,999/- $499 |
---|---|---|---|
General Services | |||
Setting Goals | ✅ | ✅ | ✅ |
Account Management | 2 accounts | 4 accounts | 5 accounts |
Hashtag Research | ✅ | ✅ | ✅ |
Content Strategy Creation | ✅ | ✅ | ✅ |
Facebook Management | |||
Page Creation | ✅ | ✅ | ✅ |
Facebook Cover and Profile Pic Creation | ✅ | ✅ | ✅ |
Page Optimization | ✅ | ✅ | ✅ |
Posting Per Week | 2 posts | 5 posts | 10 posts |
Facebook Story Creation | ✅ | ✅ | ✅ |
Video Posting (Provided by Client) | ✅ | ✅ | ✅ |
Page Monitoring | ✅ | ✅ | ✅ |
Influencer Research | ✅ | ✅ | ✅ |
Responding to Comments | ✅ | ✅ | ✅ |
Competitor Analysis | ❌ | ✅ | ✅ |
Instagram Management | |||
Page Creation | ✅ | ✅ | ✅ |
Page Optimization | ✅ | ✅ | ✅ |
Posting Per Week | 2 posts | 5 posts | 10 posts |
Engagement Strategy | ✅ | ✅ | ✅ |
Instagram Stories Creation | ✅ | ✅ | ✅ |
Responding to Comments | ✅ | ✅ | ✅ |
Link with Facebook Page | ✅ | ✅ | ✅ |
IGTV Upload (Video Provided by Client) | ✅ | ✅ | ✅ |
Competitors Analysis | ❌ | ✅ | ✅ |
Outreach with Influencers | ❌ | ✅ | ✅ |
LinkedIn Management | |||
Profile Creation | ✅ | ✅ | ✅ |
Profile Pic and Cover Pic Creation | ✅ | ✅ | ✅ |
Profile Optimization | ✅ | ✅ | ✅ |
Company Page Creation | ✅ | ✅ | ✅ |
Posting Per Week | 2 posts | 5 posts | 10 posts |
Responding to Comments | ✅ | ✅ | ✅ |
Relevant Group Joining | ✅ | ✅ | ✅ |
Video Posting (Provided by Client) | ❌ | ✅ | ✅ |
Creation of Showcase Page | ❌ | ✅ | ✅ |
Invite Connection to Like Your Page | ❌ | ✅ | ✅ |
Sharing in Groups | ❌ | ✅ | ✅ |
YouTube Management | |||
Channel Creation | ✅ | ✅ | ✅ |
Channel Pic and Cover Pic Creation | ✅ | ✅ | ✅ |
Video Optimization (6 videos) | ✅ | ✅ | ✅ |
Thumbnail Creation | ✅ | ✅ | ✅ |
Keyword Research | ✅ | ✅ | ✅ |
Comment Moderation | ✅ | ✅ | ✅ |
Playlist Creation | ❌ | ✅ | ✅ |
Video Tags Creation | ❌ | ✅ | ✅ |
Video Backlinks | ❌ | ✅ | ✅ |
Video Promotion | ❌ | ❌ | ✅ |
Additional Marketing Services | |||
Instagram Marketing | ✅ | ✅ | ✅ |
Facebook Marketing | ✅ | ✅ | ✅ |
Twitter Marketing | ✅ | ✅ | ✅ |
LinkedIn Marketing | ✅ | ✅ | ✅ |
YouTube Marketing | ✅ | ✅ | ✅ |
Advertisement Support (Professional Package Only) | |||
Targeted Ad Creation (Up to 6 Ads/month) | ❌ | ❌ | ✅ |
Ad Testing | ❌ | ❌ | ✅ |
Campaign Structure Optimization | ❌ | ❌ | ✅ |
Remarketing | ❌ | ❌ | ✅ |
Detailed Monthly Reporting | ❌ | ❌ | ✅ |
Enhanced Social Media Management (Professional Package Only) | |||
Facebook Analytics Tracking | ❌ | ❌ | ✅ |
Increasing Followers (30 on each platform) | ❌ | ❌ | ✅ |
Monthly Performance Review Meetings | ❌ | ❌ | ✅ |
Support Services (Professional Package Only) | |||
Chat, Phone, Email Support | ❌ | ❌ | ✅ |
Project Management Tool Tracking | ❌ | ❌ | ✅ |
Benefits of a Social Media Marketing Package:
- Consistency : Regular posting and engagement build brand recognition and loyalty.
- Increased Engagement : Responding to comments and messages builds relationships with customers.
- Enhanced Visibility : Strategic use of hashtags and ads helps grow your audience and boost discoverability.
- Cost-Effective : Packages are often more affordable than hiring in-house social media staff.
- Measurable Results : Analytics reports allow you to track your return on investment (ROI) and make data-driven decisions.
Components of a Social Media Marketing Package:
1. Account Setup & Optimization
Purpose : For businesses starting fresh on social media, this includes setting up and optimizing social media profiles on platforms like Facebook, Instagram, LinkedIn, Twitter, etc.
Deliverables :
– Profile and cover image design.
– Bio, business info, and contact details setup.
– Platform-specific optimization (e.g., keywords, hashtags, etc.).
2. Content Creation
Purpose: Creating and designing engaging, shareable posts that align with your brand’s voice and goals.
Types of Content :
– Images, videos, carousels, GIFs, and infographics.
– Customized posts with brand logos, colors, and fonts.
– Content calendar planning to ensure consistency.
3. Content Posting & Scheduling
Purpose : Scheduling posts at optimal times for maximum engagement across platforms. This may include daily, weekly, or monthly content posting.
Deliverables :
– Use of social media management tools like Buffer or Hootsuite.
– Posting frequency as per the package (daily, 3x a week, etc.).
– Platform-specific strategies for timing and hashtags.
4. Community Management
Purpose : Engaging with followers by responding to comments, messages, and reviews in a timely manner to build relationships and foster trust.
Deliverables :
– Monitoring and responding to comments/messages.
– Engaging with users by liking, sharing, and replying.
– Crisis management and reputation monitoring.
5. Hashtag Strategy
Purpose : Identifying and using relevant hashtags to increase reach and discoverability of posts, especially on platforms like Instagram and Twitter.
Deliverables :
– Researching trending and relevant hashtags.
– Creating custom brand-specific hashtags.
– Implementing hashtags in posts for better visibility.
6. Social Media Advertising
Purpose : Running paid ad campaigns on platforms like Facebook, Instagram, LinkedIn, or Twitter to reach a larger or more targeted audience.
Deliverables :
– Audience research and targeting setup.
– Ad creation (text, images, videos).
– Campaign management and optimization.
– Analytics and reporting on ad performance (clicks, conversions, reach).
7. Analytics & Reporting
Purpose: Tracking the success of social media efforts to measure performance, identify trends, and make data-driven adjustments.
Deliverables :
– Monthly or bi-weekly performance reports.
– Tracking key metrics like engagement, reach, impressions, and follower growth.
– Recommendations for strategy improvement based on data.
8. Influencer Marketing (Optional Add-On)
Purpose : Partnering with influencers to promote your brand to their followers, boosting credibility and visibility.
Deliverables :
– Identifying relevant influencers.
– Managing collaborations and campaigns.
– Tracking performance metrics.
9. Contest & Giveaway Management
Purpose : Running social media contests or giveaways to boost engagement, grow followers, and generate leads.
Deliverables :
Designing and planning the contest/giveaway.
Managing the execution (rules, entry methods, winner selection).
Tracking participation and results.